Social Media Optimization-Links & SEO


Facebook

Facebook was originally developed to allow students to exchange information with each other , but has grown into a huge global phenomenon that is increasingly important for companies. If you do not already have a Facebook page for your business , you must set one as soon as possible. Facebook lets you keep in touch with a large group of potential customers.

Twitter

If your company does not yet have a Twitter account , set up an account as soon as possible. The basic idea behind Twitter is that you can send text messages that can be grasped by people who may find the content interesting message .


LinkedIn

The idea behind is to allow LinkedIn to share information about you or your business with other business people . Even if you have no immediate plans to use the service, you must register and set up a page as soon as possible , as it may decide that it might be an important element of your online marketing in the future.


YouTube

In the early days most of the videos posted on YouTube personal videos were uploaded by people with video cameras. YouTube is becoming an increasingly important tool for businesses .

Although initially the size and length of the videos that can be uploaded was severely limited , today is much less restricted. You can publish all the YouTube videos you want and how good is a totally free service.

Once you have uploaded a video to YouTube , you can embed the video on your website , visitors to your site can click on a video link and watch the video.

In the same way that you might want to optimize your website for maximum search engine visibility , you can also optimize the details associated with each of your YouTube videos . For example, each video you upload can have a title and a description , and keyword tags .

YouTube is like a search engine in its own right, and if you care to customize the title , description and keyword tags that you should take to find when people search for your product or service, with a little luck video will start to show .

Of course, this depends on how many similar videos have been published and how well the videos are optimized to be found. YouTube is great when optimized for local search. For example , if you have a dog grooming business where you are really only interested in local customers you should find that after careful optimization you appear on the first page of YouTube results quite easily.

Something most people do not realize is that you can add a link to your website in the description of your video on YouTube. For this link to work , you must specify the full HTTP address and not just simply use the www address. Many companies with YouTube videos either do not have a link at all or use the www URL form that will not serve as an active link to your website .

Linking your YouTube videos on your website is a great way to increase the number of quality links to your website.

Having a number of YouTube videos can help you optimize your Google Places page . Google Places page is extremely important if you want to appear within the local results in Google .

Google +1

If you insert a Google +1 button on their websites you can let visitors record the fact that they like your website. The more visitors who click and register on the Google +1 button , Google will give more credibility to your website.

Pinterest

This is one of the sites latest social media and the good thing is that many of your competitors have probably never heard of it . Basically Pinterest is all set images that are available throughout the web on public bulletin boards . Sounds unlikely, but this is an excellent way to add exposure to your website and therefore your business .

As with all social networking site , rather than rushing in and simply creating an account , you should carefully consider in advance how you want to use this site and you should ensure that your site Pinterest is fully optimized for your sentences of specific keywords.

Use the buttons to share media

The idea behind sharing buttons social media is that you offer a series of buttons on your website to allow users to share details of your web site on a social networking site of your choice including sites like Facebook and Twitter. In fact, there are hundreds of other social media sites and it is a simple matter to have inserted these buttons on your website so that your website visitors can share information from your site to others.

Blogs

It is essential that you have a business blog these days. You can promote your products and services on the blog and is ideal for promoting news on your site or perhaps special offers. Google loves blogs because the purpose of blogs is that they contain information that is updated regularly and , as we have seen Google loves new content on your website. The new posts more often create blogs, Google will like your best website. As there is always a right way and a wrong way of blogging . The best way is to create a blog on your website to share the same domain name . By far the most popular blog software called WordPress. In fact these days more than 25 % of all new websites are actually based on WordPress so that people increasingly use WordPress to produce the website and blog site.

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